Innovative Rugs is a premium carpet manufacturing and exporting company based in Bhadohi, India, serving global trade partners, interior designers, architects, and wholesale clients worldwide. We respect your privacy and are committed to protecting your personal information across every market we interact with.

This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you visit www.innovativerugs.in or otherwise interact with us online — regardless of which country you are reaching out from.

By accessing or using our website, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and use of your information as described here. If you are located in the European Economic Area (EEA), United Kingdom, Switzerland, California, or another jurisdiction with specific data protection rights, see Section 6 for rights that apply specifically to you.

1. Information We Collect

1.1 Information You Provide Directly

Because our website is an informational platform showcasing our rug collections and manufacturing capabilities, we only collect personal information when you voluntarily submit it to us (for example, through contact forms, trade inquiry forms, or email correspondence). This includes:

•   Contact Details: Full name, business email address, and phone number.
•   Business Information: Company name, business location/address, VAT/Tax ID, and details regarding your trade, hospitality, or wholesale inquiries.
•  Inquiry Specifications: Details, room dimensions, custom rug requirements, design references, or mood boards shared for bespoke manufacturing consultations.
•   Communication Preferences: Marketing and newsletter opt-in preferences, if applicable.
•   Customer Support & Correspondence: Records of feedback, inquiries, or business correspondence sent directly to our team.

1.2 Information Collected Automatically

When you browse our website, certain technical data is collected automatically to ensure proper site functionality and performance:

• Device & Technical Data: IP address, browser type, operating system, and approximate geographic location.
• Usage & Browsing Data: Pages visited, duration of stay, referral source, and click behavior across our rug collections.
• Cookies & Tracking Identifiers: Small data files stored on your browser (see Section 3).

2. How We Use Your Information

We use the information collected on our website to:

• Respond to your trade, manufacturing, or wholesale inquiries and catalog requests.
• Provide consultation for custom, bespoke, or made-to-order carpet manufacturing projects.
• Manage and verify commercial, interior design, and trade partner relationships.
• Analyse website performance, user navigation, and content engagement to improve our online showcase.
• Ensure website security and protect against fraudulent activity or technical glitches.
• Send promotional communications, trade updates, or catalog releases where you have opted in or as permitted by law.
• Comply with applicable legal, business, and regulatory obligations in India and destination export markets.

3. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience on innovativerugs.in. These generally fall into the following categories:

| Category | Purpose | Essential | Site security, accessibility, and fundamental website navigation. |

| Functional | Remembering user preferences (e.g., regional language settings or viewing options). |

| Analytics | Understanding site traffic, user behaviour, and popular collection views to improve user experience. |

| Marketing | Measuring engagement with our business outreach and digital campaigns across regions. |

Depending on your physical location, the cookie consent banner presented to you may adapt to meet local legal requirements (e.g., opt-in consent in the EU/UK, opt-out rights in California). You can control or disable cookies through your browser settings; doing so will not prevent you from browsing our website or catalogue.

4. Sharing of Personal Information

We do not sell, rent, or trade your personal information.

We may share limited personal data only with trusted third-party service providers essential to operating our website and supporting our business communication, including:

• Hosting & Cloud Infrastructure Providers: Server and technology partners that keep our website secure and operational.
• CRM & Email Communication Platforms: Tools used to manage business contacts and respond efficiently to trade inquiries.
• Analytics Service Providers: Analytics partners (such as Google Analytics) that help us understand web traffic patterns.
• Legal & Regulatory Authorities: Government or legal bodies where required by law or to protect our legal rights.

All third-party service providers are contractually obligated to handle your information with strict confidentiality and security.

5. Data Security & International Transfers

We implement technical and organizational security measures designed to protect your personal information against unauthorized access, loss, or disclosure.

As a global exporter based in India, personal information submitted through our website may be transferred to and processed on servers located in India or other international jurisdictions where our infrastructure partners operate. By using our website, you understand that your information may be processed in countries with data protection laws that differ from those in your home jurisdiction.

6. Your Privacy Rights (Jurisdiction-Specific)

Depending on your location, you may have specific privacy rights regarding your personal information:

• European Economic Area (EEA) / United Kingdom (GDPR): You have the right to access, correct, update, or request deletion of your personal data. You may also object to processing, request processing restrictions, or request data portability. Where we rely on your consent to process data, you can withdraw consent at any time.
• California Residents (CCPA/CPRA): You have the right to know what personal information we collect, request deletion, and request correction. We do not sell personal information or share it for cross-context behavioral advertising as defined under California law.
• Other Jurisdictions: Users in other jurisdictions may have similar rights under local legislation (such as India’s Digital Personal Data Protection Act).

To exercise any of these rights, please contact us using the details provided below.

7. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business practices, legal requirements, or website features. The updated version will be posted on this page with a revised “Last Updated” date at the top. We encourage you to review this policy periodically.

8. Contact Us

If you have questions, comments, or requests regarding this Privacy Policy or how we handle your information, please reach out to us:

• Company Name: Innovative Rugs
• Location: Bhadohi, Uttar Pradesh, India
• Website: www.innovativerugs.in
• Email:  jollyinnovativerugs@gmail.com
• Phone: +91-9214387980